Drama Preview 2017

Event Branding, Identity

In 2016, eOne launched their first Drama Preview event at Picturehouse Central in Piccadilly. The event debuts their brand new dramas for the year, and features exclusive screenings, guest keynotes & appearances from on screen talent.

In 2017, I developed the existing event brand for its second year – giving it a fresh new look, whilst still maintaining recognition. It was applied across a number of materials for the event, including brochures, posters, signage, presentations, bags & merchandise.

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wayfinding signage

wayfinding signage

Event branded posters were stationed throughout the venue, to guide guests around.

show posters

show posters

Artworks of eOne’s new & returning shows were also on display throughout the venue.

lightboxes

lightboxes

Featured the event logo, with the spotlight styled as a diffuse glow.

Event brochure

Event brochure

Saddle bound, with premium print finishes including silver foil, silver metallic ink & a matt lamination to cover.

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